Saralah Devi Mariamdaran Chethiyar | Smarter Analytics With Ai | Best Researcher Award

Assoc. Prof. Dr. Saralah Devi Mariamdaran Chethiyar | Smarter Analytics With Ai | Best Researcher Award

Universiti Utara Malaysia | Malaysia

Prof. Madya Dr. Saralah Devi A/P Mariamdaran is an Associate Professor at the School of Applied Psychology, Social Work, and Policy, Universiti Utara Malaysia, specializing in counselling, psychology, and correctional science. She holds a Ph.D. in Correctional Counselling from Universiti Utara Malaysia, a Master’s in Counselling from Universiti Malaya, and a Bachelor’s degree with Honours in Industrial and Organisational Psychology from Universiti Malaysia Sabah. Her academic and professional experience spans counselling for children, adolescents, women, and prison inmates, with a focus on social psychology, violence, aggression, and psychotherapy. Dr. Saralah Devi has an extensive publication record in both national and international journals and has presented at numerous conferences, earning recognition for innovative teaching, research, and community engagement. She has received multiple awards including Best Innovative Research, Best Conference Presenter, and accolades from governmental and educational institutions for her contributions to education, research, and social development. Actively involved in professional associations such as PERKAMA and APECA, she also serves as a state judge for archery and is recognized for her social activism. Her work bridges academic research, applied psychology, and community development, reflecting a commitment to advancing mental health, counselling, and social well-being in diverse populations.

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Featured Publications

Asad, M., Chethiyar, S.D.M., & Ali, A. (2020). Total quality management, entrepreneurial orientation, and market orientation: Moderating effect of environment on performance of SMEs. Paradigms, 14(1), 102–108.

Chethiyar, S.D.M., Asad, M., Kamaluddin, M.R.U., Ali, A., & Sulaiman, M.A.B.A. (2019). Impact of information and communication overload syndrome on the performance of students. Opción: Revista de Ciencias Humanas y Sociales, 390–405.

Asad, M., Muhammad, R., Rasheed, N., Chethiyar, S.D., & Ali, A. (2020). Unveiling antecedents of organizational politics: An exploratory study on science and technology universities of Pakistan. International Journal of Advanced Science and Technology, 29(6s), 2057–2066.

Rathakrishnan, M., Raman, A., Haniffa, M.A.B., Mariamdaran, S.D., & Haron, A.B. (2018). The drill and practice application in teaching science for lower secondary students. International Journal of Education, Psychology and Counseling, 3(7), 100–108.

Kashif, M., Asif, M.U., Ali, A., Asad, M., Chethiyar, S.D.M., & Vedamanikam, M. (2020). Managing and implementing change successfully with respect to COVID-19: A way forward for SMEs. PEOPLE: International Journal of Social Sciences, 6(2), 609–624.